As Carrie Bradshaw once said, “I rationalized that my new shoes shouldn’t be punished just because I can’t budget.”

Well, we don’t believe your wallet should be punished either. That’s why Mochi is giving away one $75 Shoebuy.com gift certificate to the ultimate shoe-fanatic for a carefree shopping spree without even having to leave the comfort of your own computer chair.

All you have to do is write a brief 300-500 word essay about your favorite pair of shoes. Tell us a story — where did they come from? What’s your best memory in your shoes? Do they somehow rival Dorothy’s red slippers? The editors will pick their favorite, and the lucky reader will win a certificate to buy a new favorite pair. There are many shoe lovers out there, however, so be creative and have fun with it. From the practical shoe buyer to the obsessively compulsive shoe shopper, all degrees of shoe enthusiasts are welcome.

Since Mochi can’t wait to read your shoe love stories, and we know you definitely can’t wait to get your gift certificate, all entries must be submitted to mochimagazine@gmail.com no later than 12 a.m. Eastern Time, on Wednesday, July 29^th, 2009.

So forget about saving up for your next pair of heels (for now) and indulge – it’s only a short essay away.